To introduce the latest addition to the Nespresso permanent coffee range - Barista Creations - we worked with Nespresso to produce a series of videos showcasing creative milk coffee recipes to be made at home.

We engaged three KOLs – singer Kenny Kwan, yoga instructor Chau Kei Ngai, and actor Jason Wu – for three campaign videos, with each KOL demonstrating different gourmet milk coffee recipes utilising one of the three different coffees in the Barista Creations range.

In addition to securing the KOLs, we sourced the videographer, generated the storyboards, and managed the production process from start to finish.