We are marketing & public relations specialists by trade—creative problem solvers by nature. We generate ideas worth talking about: genuinely insightful concepts and experiences that rise above the noise and engage your audience. We help create new brands and breathe life into old ones. At our core we are driven by a relentless obsession to do great work and pursue brilliance—and to have a little fun along the way.

 

Some of our work

Featured
Singapore Tourism Board | “We Don’t Wait for Fun” Campaign with ComplexCon and tobyato Collaboration
Singapore Tourism Board | “We Don’t Wait for Fun” Campaign with ComplexCon and tobyato Collaboration

Singapore Tourism Board | “We Don’t Wait for Fun” Campaign with ComplexCon and tobyato Collaboration

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DEVIALET | Opéra de Paris Experiential Pop-up Wynn Palace, Macau
DEVIALET | Opéra de Paris Experiential Pop-up Wynn Palace, Macau

DEVIALET | Opéra de Paris Experiential Pop-up Wynn Palace, Macau

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Prudential NextGen Aces Tennis Open Event
Prudential NextGen Aces Tennis Open Event

Prudential NextGen Aces Tennis Open Event

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TIDES: Grand Opening
TIDES: Grand Opening

TIDES: Grand Opening

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Alice + Olivia: Paid KOL Collaborations and Media Event
Alice + Olivia: Paid KOL Collaborations and Media Event

Alice + Olivia: Paid KOL Collaborations and Media Event

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The Ordinary: Slowvember Campaign
The Ordinary: Slowvember Campaign

The Ordinary: Slowvember Campaign

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Aesop: Above Us, Steorra Fragrance Launch
Aesop: Above Us, Steorra Fragrance Launch

Aesop: Above Us, Steorra Fragrance Launch

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WOLF X LIBERTY Collection and HK Launch Event
WOLF X LIBERTY Collection and HK Launch Event
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Diptyque: “A Night of Wax and Gold” Pop-up
Diptyque: “A Night of Wax and Gold” Pop-up
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IWC Schaffhausen Event
IWC Schaffhausen Event
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Keep up with us

View fullsize Great stories have a way of crossing borders. Today, we are incredibly proud to share that PLUG has officially launched its new office, finding a second home in Singapore. Following the soft launch in 2025, this expansion expands our regional footpr
View fullsize Let’s be real - in this sweltering heat and humidity, the last thing anyone wants is a heavy, drying lip pencil melting off by noon. Enter the new Lip Treat Cream Liner by our friends at Singapore-born ROMI Beauty. 🧡 Available in three beaut
View fullsize Walking onto the open field beside NEX mall in Singapore this past week feels like finding a sudden, unexpected oasis of joyous vibrancy in the city. 🪷 As @thekchencholingsg commemorates its Silver Jubilee with their largest "Our Joyous Vesak&
View fullsize There is a specific kind of magic that happens when you pack a bag and leave the real world behind. A few weeks ago, we got to experience exactly that, trading the office for the sun-drenched shores of Koh Samui, which TUMI completely transformed int
View fullsize The city is finally in full bloom, and Tea WG has captured that seasonal magic with their latest launch. 🌸 The Sakura! Sakura! Tea is a total sensory takeover. Part of the iconic Grand Mode Tea Collection, this limited-edition green tea blend is a
View fullsize If you were anywhere near AsiaWorld-Expo on March 21st and 22nd, you felt it. That unmistakable hum of pure energy. ⚡️ ComplexCon didn’t just come to Hong Kong – it completely electrified the city. The weekend was an absolute masterclass
View fullsize March in Hong Kong is an art lover’s dream, and the pulse of the city this year was absolutely unmatched. We were thrilled to be right in the thick of it with Artbridger, bringing incredible global artists to two of the city's most iconic sta
View fullsize Who’s ready for an epic Singapore adventure? 🇸🇬 The Singapore Tourism Board (STB) is rolling out the We Don’t Wait for Fun campaign, inviting Hong Kong’s adventure seekers to dive into all the amazing experiences Singapore has to
View fullsize 🇸🇬 ✨ The wait is officially over! Singapore’s most talked-about beauty brand has finally landed in Hong Kong! Meet ROMI Beauty: born in Singapore, made in South Korea and now exclusively available at @sephorahk. Created by beauty entreprene
View fullsize PLUG ushered in the Year of the Horse, igniting festive spirit through a successful Heinz Chinese New Year collaboration that engaged leading mummy and foodie KOLs across Singapore. PLUG kicked off the Year of the Horse with heartiness, turning up t
View fullsize To celebrate The Ordinary’s latest innovation – Rice-Lipids + Ectoin Microemulsion – PLUG welcomed 53 media, KOLs and friends of the brand for an exclusive event at Dionysus & Loong, Tin Hau’s hidden dim sum gem. Across th
View fullsize Huge congrats to our client Vesu Pizza Bar for erupting onto the 50 Top Pizza Asia-Pacific 2026 list for the second year running! Landing the #43 spot in under two years of operation and also capturing the prestigious “One to Watch 2026 –

HONG KONG

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Sheung Wan, Hong Kong

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Singapore 409051

hello@plug.agency